What Is Even Going On in the METALLICA "Am I Savage?" Music Video

What the hell is going on in this Metallica video?

Amazon is currently selling Hardwired…To Self Destruct on CD for only $9.99. Keep up with all the music videos:

Disc One

1. Hardwired
2. Atlas, Rise!
3. Now That We’re Dead
4. Moth Into Flame
5. Am I Savage?
6. Halo On Fire

Disc Two

1. Confusion
2. Dream No More
3. ManUNkind
4. Here Comes Revenge
5. Murder One
6. Spit Out The Bone
7. The Lords of Summer