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Vinyl & CD Sales Jump In First Half Of 2021

Digital downloads continue to die.


MRC Data (formerly known as Nielsen Music) just published their data for the first half of 2021, and it paints a pretty rosy picture of the current music industry. Some of the highlights include vinyl sales jumping 108.2%, from 9.2 million in the second half of 2020 to 19.2 million units, and CD sales gaining 2.2% as well, with 18.9 million units sold.

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Streaming continues to dominate, of course, with 10.8% growth. Americans streamed 555.3 billion songs across major streaming services like Spotify and Apple Music, while worldwide streaming jumped a total of 27.3% with 1.296 trillion audio streams.

Perhaps unsurprisingly is the continued decline of downloads, which dropped 26.8% to 12.92 million. Check out the full report over at Billboard.

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