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RIP JNCO Jeans (Again) – Wide-Legged Denim Creators Announce They Are Going Out Of Business

Now how am I going to let people know I care about nu-metal?

Now how am I going to let people know I care about nu-metal?

JNCO jeans attempted a comeback in 2015, though that effort seemed like more of a re-launch and rebranding effort if anything. JNCO was founded in 1985, hit their peak in 1998, and then the company closed their main factory in 2000 after serious declining sales. The jeans have been sold online since then and have somehow made it to 2018. Now in a frankly unsurprising turn of events, JNCO has announced they're going out of business.

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You can read the statement below, which contains no uses of the word "dawg" or mentions wallet chains at all. Seriously, were people actually buying JNCO jeans the past few years? I know nu-metal made a bit of a comeback in recent times, but not enough to where I actually witnessed frosted tips and fishnets being prominently displayed in public.

Oh well. R.I.P. JNCO. You were the butt of many jokes.

“Since the 1990’s, JNCO jeans have been the premier denim brand of the counterculture. From our inception as the ultimate wide-legged jean alternative to our latest contemporary models; ravers, skaters, and rebels alike have found their voice in our unique line of apparel.

While we here at JNCO are so proud to have offered an outlet for voices often overlooked, we will soon be ending another chapter of JNCO history.

Due to licensing issues, JNCO will be ending production and concluding all sales through our website,

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“We were honored to serve our vast customer base and with harsh feelings will be winding down operations.”

While this is an end of an era for JNCO, what JNCO stands for will continue to live on in all of our customers and fans who will carry on the spirit of our brand and all it represents.

For our loyal base of fans looking to acquire a few more pieces of JNCO gear from their favorite shop, we still have limited supplies of apparel available on a first-come first-serve basis.

Thank you to all who have made JNCO special. We’ve truly enjoyed making clothing for such a devoted base of enthusiasts.

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Judge None Choose One, now and forever! Stay true JNCO lovers!”

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If you were a metal fan in the 90s, you know exactly what this means.